Discover Amsterdam
I amsterdam City Card
With the I amsterdam City Card, visitors discover Amsterdam in a unique way. The City Card provides access to the main highlights, over 70 museums, public transport, a canal cruise and bicycle rental – in short: everything you need for a complete exploration of the city.
In order to bundle these highlights conveniently together, I amsterdam developed a new concept. They chose a Postal book cover that contains a K-size map on one side and a booklet with an overview of all the highlights on the other side. The official I amsterdam City Card is added to the Z-CARD® via a slit in the book cover, so visitors have everything at hand in one handy product.
Its compact size makes the Z-CARD® easy to take with you when exploring Amsterdam. QR codes provide a direct link between offline and online, giving users easy access to additional information.
The Z-CARD® for I amsterdam is a customised product developed in collaboration with I amsterdam. This project shows that the possibilities with a Z-CARD® are truly endless.