After seeing previous event guides designed by Z-CARD®, London Golf Club approached us to produce a pocket agenda to distribute to club members, highlighting key competition dates and providing a credit-card sized calendar.
"Z-CARD® not only totally understood and followed our brief for a members' pocket agenda, they delivered, as promised, a superior product which was above and beyond our expectations. Adhering to brand guidelines and our desire to maintain a contemporary and forward thinking attitude, the Z-CARD® product is innovative and stylish - exactly what we and our members require."
General Manager, London Golf Club
As part of the opening of BA Terminal 5 at Heathrow airport, BA needed to supply an internal procedural document to over 10,000 staff as quickly as possible. The document was required to be kept on person in order to be referenced regularly. We presented a large amount of information using a simple, clear design in an easy to read format, whilst adhering to BA's design standards. The Z-CARD®s were designed and produced within a very tight turnaround to meet the required deadline.
We worked with BT to produce an internal communications guide, after winning the business in part due to our competitive design pricing. BT were looking to communicate important health and safety information to staff, as well as providing them with an easy to use site map. The Z-CARD®s were handed out to staff at BT Head Offices.
The Wall Street Journal sponsored the 25th Anniversary of the European Festival of Media and approached us to produce a collectable, original item for delegates to keep. We provided a full creative solution, tying in the 25 year anniversary with 25 things to do and see in the host city, Venice. We procured a map of Venice and researched recommendations for museums, restaurants, theatres and top sights to see. The conference venues and recommendations were mapped out and a key code was designed. The product was distributed to high profile government and media professionals.
Informa approached us with a brief to re-design their sales promotion materials to promote their publication services. They were looking for something that was clear, concise and easy to understand, whilst also attractive and unique. We have since worked with Informa again, applying the same successful design that was created for the initial brief.
Camden Council, in partnership with Open House, were looking to convert a booklet for an architecture and walking guide into a new compact format. Using literature supplied by Open House, we built on the style of existing materials to re-create the walking guide with a new look and feel, whilst staying in line with the brand. Camden Council have continued to use our design services to produce bus guides and safer travel Z-CARD®s.
As part of NICORETTE®s 'Kick the Habit in 2009' campaign, we designed an integrated, creative campaign showcasing NICORETTE® products and featuring a 12 week diary for quitting smoking. NICORETTE® were looking for an engaging design, incorporating their corporate branding with clear use of content and imagery. We provided a complete solution, also designing point of sale display boxes for use in pharmacies. We now have an ongoing creative relationship with NICORETTE®.
"Z-CARD®s have provided us with the ideal format to communicate a relatively complicated message to our customers... The Z-CARD® accommodated space for product imagery, product information and pro-active consumer engagement... The level of service provided was also very satisfactory, especially the short production timelines and the flexibility of our key contacts."
UK Brand Manager - NICORETTE®
After the swine flu epidemic, the Mexico Tourism Board UK and the Embassy of Mexico launched 'Mexican Season', to raise awareness of Mexican culture and drive tourism to Mexico. After a successful concept and design pitch for the campaign, we produced a handy-guide for consumers in London. The design incorporated a map of the city detailing Mexican-themed venues, restaurants and events. The guide was tipped in to Condé Nast Traveller magazine, appearing against a full-page advert for the campaign.
As sponsors of the 2009 British Superbike Championship, Wrigley's Airwaves were looking for a vibrant design to communicate retainable championship information and showcase Airwaves products to spectators. We produced a stylish, engaging promotional piece to be distributed at the events.
We worked with betNOW, through Open Vantage, to raise brand awareness and promote a new betting service designed to be used on mobile phones. The design highlighted the ease of use of the service and featured covers in the style of a mobile handset. betNOW branding was incorporated into the design, along with other sporting references and imagery. The product was distributed at a variety of sports events and industry focused exhibitions.
