Product Launch / Brand Building

Oriflame

Oriflame were looking for a creative sales tool to help launch their new range of lipsticks.

Z-CARD® found an innovative solution allowing Oriflame consultants to engage the client during the sales process and provide information on the new products. Z-CARD®s with a tear off cover were designed and used by the consultants to take note the client's details. The Z-CARD® was then left with the client and the consultant could keep the tear off card for reference.

The campaign has been so successful Oriflame placed another order for 30,000 units 3 weeks after the launch.

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